Cookie Policy

Athlete Business School - Cookie Policy

1.1 A cookie is a small internet file containing an identifier (a mix of letters and numbers) that is processed by a web server to a web browser, where it is stored. The identifier is then returned to the server each time the browser requests or refreshes a page from the server. They serve as a memory tool and are able to recognise your online behaviour and remember your actions.

1.2 Cookies may be either "persistent" cookies or "session" cookies:

Persistent cookies will be stored by a web browser and will remain valid until its set expiry date, unless deleted by the user before the expiry date.

Persistent Cookies (also known as first-party cookies) work by tracking your online preferences.  When you visit our website for the first time, it is at its default setting, but if you personalise the site to fit your preferences, persistent cookies will remember and implement those preferences the next time you visit the site.  This is how browser’s remember and store your login information, language selections, menu preferences, internal bookmarks for next time. 

Session cookies, on the other hand, will expire at the end of the user session, when the web browser is closed. Session Cookies are temporary cookies that memorise your online activities.  Since websites have no sense of memory, without these cookies, your site browsing history would always be blank and with every click you would make, the website would treat you as a completely new visitor.

For more information on Cookies, visit for further detail.

2. Cookies that we use

2.1 We use cookies for the following purposes:

(a) Analytics - we use cookies to help us to analyse the use and performance of our website and services, including number of sessions, time spent on pages, number of page visits; 

(b) Security - we use cookies to ensure that our website has a Secure attribute so as to prevent our website from active network attackers and internet vulnerabilities. These cookies cannot be disabled; and

(c) Functionality – we use Strictly Necessary cookies to provide the basic functions of our website, including facilitating account creation. We use these cookies to record your account login for a short period of time. This prevents you from having to log in every single time you visit a new page. These cookies are typically removed or cleared when you log out to ensure that you can only access restricted features and areas when logged in.

3. Cookies used by our service providers

3.1 Our service providers use cookies and those cookies may be stored on your computer when you visit our website.

3.2 We use Google Analytics to analyse the use of our website. Google Analytics gathers information about website use by means of cookies. The information gathered relating to our website is used to create reports about the use of our website. Google's privacy policy is available at:

3.3 We use services provided by Facebook and Instagram, including to provide advertising to you. Facebook and Instagram govern their own use of Cookies when you use their platforms. 

4. Managing cookies

4.1 You have the right to block all analytical and some functionality cookies when you visit our webpage, however it may have a negative impact upon the usability and functionality of our site as it is designed around the use of functional cookies.

4.2 You can prevent the setting of cookies by adjusting the settings on your browser (see your browser Help for how to do this).

5. Our details

This website is owned and operated by Athlete Business School Ltd, a company registered in England and Wales, with a registered address of Piccadilly Business Centre, Aldow Enterprise Park, Manchester, England, M12 6AE (Company number: 12854287)

You can contact us by email at any time on